Violet
Plaid for E-Commerce
Violet exists to give developers a source of buyable products, and to give merchants an ever-growing selection of channels to sell their products through.
With the completion of our latest integration, Swell, we have reached the 10 integrations milestone. Like our other supported platforms, the Swell API has been normalized into our unified API and is now available to our users through their single integration into Violet.
With this our merchant onboarding tool, Violet Connect, appears balanced once again.
Completely redesigned our landing page allowing us to effectively communicate what we actually do. This has been a challenge for us in each past iteration of our landing page.
Well, we can no longer claim to be indie. Today we’re announcing that we’ve recently raised two back-to-back rounds that include a $3M Seed and a $10M Series A. We’ve taken Violet as far as we can as a small team and it’s now time to grow and focus on taking our product to the next level.
Violet has partnered with Facebook to power Checkout on Instagram. Through this partnership we enable merchants to publish products from their existing stores into Instagram, and receive orders in their existing systems when shoppers purchases their items in Instagram. From the merchants perspective, the experience is no different than if a shopper had purchased the item directly from the merchants store. This is accomplished using our headless commerce API that enables completely native checkout in any environment.
As a very small team, seeing our logo on the platform partners screen alongside publicly traded companies is a pretty great feeling.
Violet is one of 26 startups that have been accepted into the 4th cohort of the Washington Technology Industry Association founder program. The Founder Cohort supports Washington State based startups in developing venture-scale companies over the course of a year.
We have reached 500 merchants who are making their products available for purchase through the Violet API!
The Violet app is now live in the BigCommerce App Marketplace.
We discuss with Ecwid how Violet will power the future of e-commerce.
https://www.ecwid.com/podcast/future-of-e-commerce-ar-vr-voice-video
ProgrammableWeb included the Violet API in its list of most clicked, shared, and talked about API's of 2018.
The Violet extensions for Magento 1 and Magento 2 are now live in the Magento App Marketplace.
