After a trial event, I officially launched the Weekend Club beta programme w/c 14th October, gaining 15 subscribers and $450 MRR.
As a reminder, Weekend Club is a regular, IRL Saturday coworking club - where verified Indie Hackers, Makers and entrepreneurs can work on their projects and help each other.
Here's how I did it:
Created landing page: I made this using Carrd and Mailchimp for email sign-ups to gauge interest, resulting in 30 newsletter subscribers. Of these, 15 attended the first trial event.
Free trial event: After hosting this, I sent a follow up survey to gauge interest and gather feedback on how to do a paid subscription, in terms of expectations and pricing. This went well, and you can see the results here: https://www.indiehackers.com/product/weekend-club/hosted-the-first-weekend-club--LouMkpRQZQNBC3_aR-v
Launched Weekend Club: after analysing feedback and figuring out the model, this is how I got to 15 paying subscribers:
The result is that within 1 week I had 15 subscribers and $450 MRR.
If you'd like a free trial to Weekend Club, please sign-up here: https://weekendclub.co
Note: My Stripe verified revenue seems to say $440, rather than $450. However, it should say $450 (before Stripe fees).