September 27, 2019

Launched Shopify App Newsletter Landing Page

Ian Grabill @igrabes

I've been working in the Shopify Ecosystem for over 3 years now from the merchant, partner and app developer roles. While recently working on my wife's Shopify site (, I realized that it was hard to discover new Shopify apps through the marketplace.

I hypothesized that it would be easier if there was a way to get a digest of all the new apps published. I figured I could send out a curated weekly newsletter with all of the apps published from the previous week.

To test the idea, I launched a landing page and spread it around to various channels to see if anyone would sign up.

The channels I tested were my personal network, Shopify Forums, and Reddit.

You can check it out here: