Started a YouTube channel, what we learned.

Indie Worldwide launched a YouTube channel where we upload recordings the day after our live Q&A sessions with indie founders.

Most popular video so far has been the Q&A with csallen.

Takeaways so far:

• Every video leads to new signups for the Facebook group, Slack group, mailing list etc. YouTube has been a better inbound channel than I expected.
• Views drop off quickly after an upload. YouTube really prioritizes new content.
• Videos with numbers in the title do well.
• Cutting a long video up into clips can generate a bunch more views on the same content.

Want to dos:

• Video editing is arduous. I'd like to streamline my process or hire someone to cut the long-form interviews into bing-watchable clips.
• It's better for branding if all your video previews have the same look. I'd like to design a default template or hire someone to do this.
• A cool animated intro would be nice for the same reason. This is definitely out of my wheelhouse so I'll need to find a tool for this or hire someone for it.
• Generally would like to automate more of the YouTube'ing process or at least get faster at it.