joined a month ago
I'm a mysterious individual who has yet to fill out my bio.
Could I be hiding something? Perhaps a secret life of indie hacking too scandalous for the world to see?
If you come back later, maybe you'll find out.
What do you think about the homepage?
Looking for feedback on https://socialbu.com
SocialBu: Social Media Management and Automation
SocialBu is an easy to use Social Media Management and Automation Tool. Manage and automate your social media across Facebook, Twitter and Instagram.
"Whatever made easy" is boring. Everybody and their cousins use it.
thanks for pointing it out. I agree and will change.
Looks good I'll give it a try for a app i was thinking of marketing for :)
Let me know any feedback after you use it
Why is a home page necessary? If the goal is to convert users to customers, a home page format is a real obstacle.
The layout is very clean and indeed makes your product feel simple.
As for improvements I can suggest:
1/ The automation part looks interesting but we don't really know what can be automated or not.
2/ Screenshots are a great way to showcase your product but they're a bit difficult to understand and do not make the feature obvious. Maybe it would be great to have a magnifier somewhere or even make it a wireframe-like so it goes straight to the point of the feature.
3/ It seems to me that social media management is a crowded space but I don't know enough about it. So I would clearly add a section that would compare your product to your competitors (one of these competitors can also be "no tool, doing everything manually" which is in a way, a competitor too ;)
4/ Social proof, it you can have someone to talk about your product and how it exactly helped them (save time? how much?) so your target audience can relate.
Hope this helps!
Thanks. It is very helpful :)
I think it's a fairly competent homepage with only a few rough edges. I think the big one is to better message what types of customers this is for and the main problems that they're trying to solve, along with customer profiles and testimonials.
Thanks for your feedback. I am going to make it better soon
Visually this is very well done. The one thing I'd try to improve on is the messaging so it's very clear WHY someone should use SocialBu (instead of a competitor like Buffer) and the benefits that SocialBu offers.
"Social Media Made Easy" is a very generic value prop and one that almost any social media tool could make. It's also one that you'll have a hard time competing with at this stage so I'd think about getting a little bit more focused with your messaging. It's social media made easy... But for who?
Marketers? Influencers? Comedians? Celebrities? Brands? Founders? There's a lot of questions there... Get a bit more focused here.
The next question becomes: Social media what...? Social media listening? Social media posting? Social media curation? Social media management?
Or is it all of the above?
The next question step is to think about the issues facing your customers and the way that they would describe their problem. If you want to really get an understanding of what your audience wants a quick win would be to scroll through the reviews of Hootsuite, Buffer, CoSchedule, etc... Any other tool in this space and see how they describe the value of these tools. You'll see trends:
Share relevant content to multiple accounts with ease
Share multiple content formats across multiple social channels
There's a lot more here but these are things you can dive into.
From all of this info - The next step here is to craft a benefit focused headline:
Build your reputation and grow your following by sharing content with ease
You need to paint a picture for your audience around what their life will be like when they use SocialBru. The line above is an example of what that looks like.
Check this out: https://www.useronboard.com/features-vs-benefits/
Your response is very helpful. Much thanks ;)
The main thing is to give value to your customers. If they see value the design is not the main thing then. So try to create the great product and then build design etc. around it... Just my point