Betsy

A 1st time founder building in public, currently working on SearchMorph.

Why? Because search is changing fast. Google’s still in the game, but LLMs like ChatGPT, Perplexity, and Claude are becoming the new front pages… and most brands have no clue if they’re even showing up.

That’s the itch I couldn’t ignore.

So I started building SearchMorph, currently Pre-MVP, a lean tool that shows you how optimized your content/website is for AI search visibility and scores you, with more features dropping soon.

I'm here to learn, listen, and ship in public. Would love to connect with AI/ SEO heads