Newest project needs your expertise!

February 5, 2018

I just launched my newest product, CRoptimize. I offer in-depth conversion rate optimization audits to help websites improve UX and conversions, for $25.

I need your help looking over the site and seeing if anything looks off, if you feel anything should be deleted or added, etc.

You all helped me out a ton with my personal site before so I totally trust your opinions and need your help!

Thanks so much! Let me know if I can do the same for your project!

Blake Emal

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I didn't know what CRO was.

James Tayler

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9 years ago
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To be honest, I would not expect much from a CRO audit that took 24 hours and cost only $25. Also, I would want to know what it includes as a deliverable.

sirbots

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9 years ago
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Hi Blake, congrats on launching.

I only really have one main feedback point, below. Apologies if it seems harsh, however honest and constructive feedback is the best kind there is :)
- I'm imagining I need a CRO audit for one of my businesses... Your estimate of $thousands is perhaps slightly on the high end for a small ecommerce business, but for SaaS etc it seems very reasonable. When it comes to that decision, the only worry I have is whether $thousands spent on a CRO audit will results in $thousands+1 extra revenue for me.
On the other hand, when I see your $25 offer there's just no way I believe somebody who has the skills to make a significant change to my CRO would only ask for that rate. I don't think wow, what great price! - I think pay peanuts, get monkeys.

Maybe I'm way off base, but at that price point, there's simply no chance I'm paying you to do anything even vaguely important for my business :)

Good luck!
Louis Nicholls

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9 years ago
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  I really appreciate the constructive feedback. I have definitely been conflicted regarding my pricing. I have a very efficient system for creating these reports that allows me to price low, but I have had this concern myself. I launched at $25 in part to test if the very low price would be more attractive to clients, so I will monitor the results over the next month or so and make a decision going forward.
  
  Thanks again so much for your valuable input.
  
  Blake Emal
  
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  9 years ago
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You might consider moving the "what is CRO" link above the CTA. My default expectation is that the CTA is kind of the end of the page (unless there's significantly more content below) and I don't generally read much that's below it. I missed the link on my first pass.

I would also consider an expansion of the acronym on the landing page, which may trigger more readers to realize they care about your offering if they aren't familiar with CRO.

mswift

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9 years ago
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  Awesome feedback. My reasoning to deliberately place the "learn more" link BELOW the CTA was that I want users to take action ASAP.
  
  My target audience are people that have a semi-decent understanding of what CRO is, and just need an expert to do that for their site.
  
  So when they land, I want to catch their attention and lead them to action immediately.
  
  Does that make sense?
  
  Blake Emal
  
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  9 years ago
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    I run a website, I didn't know what CRO was. I think there'd be a lot of people like me.
    
    Jarrod
    
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    9 years ago
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      This. I know the concept ofcourse and I just didn't recognize there was an acronym for it!
      
      James Tayler
      
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      9 years ago
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This comment was deleted 7 years ago

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9 years ago
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  I appreciate your feedback. This isn't the full project, just a landing page I am working on.
  
  I will take your constructive criticism to mind and see what I can do to improve the overall experience, but let me offer you some advice:
  
  This is a community of like-minded people trying to help one another and provide positive reinforcement. This is not a VC firm where I am coming to pitch you a product I want you to buy from me. When someone asks for help, help them instead of trying to demoralize them.
  
  I wish you the best of luck.
  
  Blake Emal
  
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  9 years ago
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    This comment was deleted 7 years ago
    
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    9 years ago