New Milestone: Announcing our existance
Hey IH fam. Today was an exciting day. We officially went public with our product.
"What does that even mean?"
Well, as you may have read about in my previous posts, we've been working on our Coming Soon page, product messaging, logo, etc.
We wanted to have some things polished and ready to present to the public before we told the rest of the world this was a product we were working on.
For reference, here's what we started with:
- Coming soon page with the right messaging and visuals.
- A beta list signup field that integrated into MailChimp.
- An autoresponse email from MailChimp thanking them for the signup.
- A couple blog posts introducing why we're working on PostPilot and some thought leadership content.
- Set up the Facebook, Twitter, LinkedIn, and Instagram. Started posting a couple weeks back and got a handful of followers. (so it doesn't look empty when people check us out).
- Got our Product Hunt Ship page set up and then officially opened it up for promotion today.
- Set up some slack triggers to get notified when new beta list signups occur.
I know, I know. All this stuff means crap if you aren't able to find product-market fit. But I'm a believer that if you look good, you play good. 😊
It's not a product launch but it is a "hey, this product exists and you should check it out" launch.
Now I'll be putting my focus on content marketing, market feedback, and product development.
Thanks for all your support so far!
Stay awesome.
