Has anyone had luck selling their products directly to colleges or universities?

A few folks and I are working on Eariously, an app that lets you listen to news and articles with just a URL. (https://www.eariously.com/)

We're beginning to have very early introductory conversations with library/IT folks at colleges and universities. And we're also beginning to talk directly with students, as well. But, we're a long ways away from anything yet coming together.

Have you had any luck with selling your product directly to colleges or universities?

If so, we'd really like to learn more about how to initially get in touch with decision makers and what they generally find most compelling.

Thank you for your help!