September 29, 2018

What's Your Secret Weapon For a Successful ProductHunt Launch?

Hey friends,

We are going to launch our startup on PH. I read and digged lots of things about a successful launch, but i wonder if you have a secret weapon or discovered a special pattern for it? All feedbacks are welcome. ;)


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    1. Your product must be in the typical PH niche (i.e some hack, something made with a spreadsheet, or something to do with nomads).

    ... POWER GAP ...

    1. All other advice you read about!
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      Thanks @dolympi, we've already built our product. I think it's a useful & free platform for PH users but we'll see.. ;)

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    If there is a similar product that was launched on PH, you can find their upvoters on Twitter and get their feedbacks/upvotes;)

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      @leventaskan yes, we collected a user list for that. Good point. ;)

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    I just added something to PH yesterday. Ended 4th of the day (with fairly low numbers of upvotes).

    What I kept in mind:

    • post just after midnight SF time (though algo is smarter—so you'll see fewer upvoted products ranked higher)

    • make a custom thumbnail (don't need to overdo it like I did)

    • create and add clear images to explain your product

    • tell a story in your first comment, something personal, something people can relate too

    • reply to comments (pretty sure this is taken into account in the algo).

    Good luck!

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      Used these pointers again and got me a #1 spot so far. Of course product just has to fit within PH audience too.

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      Hey @eelcoj thanks very much, really good points to keep in mind. ;)

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    The message is your weapon.

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      hey @ItaloCampilii thanks, thats cool, what makes a message more sharp/powerful? :)

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    Low barrier to entry, I don't want to sign up or download things unless it's extremely compelling :-)

    1. 1

      Absolutely right @cam, it's totally free, even no user registration needed. :-)

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    Have a good product :).

    Also, add:

    • good images

    • interesting and clear description

    • invite any questions - be active as part of the discussion surrounding your product

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      Hey @TonyMaguire thanks for your help. You are exactly right. Did you experience any 'special action' that works on PH?