Stephen Elson

I am bootstrapping a SaaS product that initially facilitates streaming metrics from agile projects into Google Sheets.

People spend significant money channeling metrics into online dashboards and the like, only to end up getting the data where they really wanted it - a spreadsheet.

I've termed this Kajiba's First Law of Metrics - "All data eventually and inexorably ends up in a spreadsheet".

I want to help them cut out the middleman, and get on with the analysis and reporting they actually need to do...