Changed the biz model and 4x’d revenue

We had commercial agreements in place with all partners at www.bitcompare.net but there were all sorts of problems. It was an affiliate agreement which led to tracking issues, expensive software to manage for both parties.

We switched our business model to SaaS and CPC and we grew our revenue massively overnight.

To our surprise, our partners accepted it. In the end, it’s easier for them and us.

I think people are always so focused on volume and growth instead of just focusing on their unit economics and business model innovation.