Ux re-design
by SalihWell we've been monitoring the usage and feature engagement on Mixpanel...there's a really clear winning feature and others that are getting limited use.
In addition to that there's been some pretty great feedback from the user interviews that we've done. Now some people may interpret these as disastrous but it is what it is. Need to really lean in and fix some of these challenges.
- The application feels broad and they are getting lost in some parts.
- They would like it to be more focused
So far we're sitting about 70% for engagement at 30 days (when we started measuring) I'm not sure whether that's good or bad but time will tell.
With all of that in mind we'll be focusing on:
- Improving onboarding
- Streamlining features
- Building in a reminder and re-engagement loop for users
