Pivoted agency model and broke $15K MRR!
by Matt KohnThe referrals for my design agency eventually dried up and I was forced to focus on my weaknesses: sales and marketing. After a few long and hard months of experimentation and even depression, I finally started to see results from my prospecting and lead generation efforts.
After sharing the results and some free trainings with the DH community, many of the agencies in the community asked if we could run their lead generation campaigns for them and with that, I pivoted the agency away from design and one-off projects to marketing and monthly retainers.
Within a few months we profitably scaled to $17,500 MRR, however, we discovered our clients were unable to scale due to their poor sales and delivery processes, which led to another pivot...
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Huge congrats on this Matt!!
I'm actually in the process of validating my business/idea for agency owners. In particular the challenges that agencies/businesses face when outsourcing design work (as you previously did a lot of design work for clients, this would really help me out!)
As I know you're super busy as a business owner, I'd be happy to pay $50 for 30 mins of your time.
Also I run a design agency/subscription service, maybe I could help out with your customer research (saw that DH is targeted at creatives :) )
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Shoot me an email at [email protected] and we can coordinate bro
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Hey man! happy to help, let's do it
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