It was only in August that we crossed $25k, but now we're up above $30,000 in publisher revenue.
We generated $31,380.78 for our publishers.
Part of our revenue improvements were due to price increases that went into effect over the last quarter and partially due to selling more of our harder to sell inventory. Our effective cost per thousand impressions (eCPM) has improved across the board. The US & Canada eCPM has improved from $2.87 in June to $2.93 in September, our APAC eCPM went from $0.56 in June to $0.68 in September, and our EU eCPM went all the way from $2.40 to $2.92 in September. This means more money in the pockets of our publishers!
https://www.ethicalads.io/blog/2021/10/ethicalads-newsletter-september-2021/