Devs have made over $5000 with ExtensionPay!

ExtensionPay crossed a neat milestone recently: browser extension developers have made over $5000 using ExtensionPay. A lot of that has been in the past month, too as more developers have started using the service. We have over 150 developers signed up at this point with new ones coming in organically every few days.

For those who aren't following along, ExtensionPay lets browser extension developers easily take payments in their extensions, saving weeks of tedious work. It's open-source, works cross-browser, and is free to sign up.

$5000 is great! I'm happy people have found it useful and made some real money. But even with my 5% cut that means I've only made $250 total. Making any money online is amazing, but my goal with the project is to get it to ramen profitability which means making about $1000 per month. Currently that's a long way off.

My plan to get to ramen profitability is to market better and experiment with the pricing. To market better I want to rank on the first page of Google for a key search term. That would significantly boost qualified traffic to the site. I'm no SEO expert but I'm doing my best with content marketing and getting a couple visits from Google a day.

To experiment with the pricing I've been thinking about adding different plans on top of the existing 5% plan that would significantly lower the transaction fee and add a fixed monthly subscription cost to increase my MRR. The thing is, even though the 5% fee is a lot for some folks, for other folks it's perfectly reasonable. If possible I'd like to segment my users on this somehow because I think a 5% fee is often more lucrative than a monthly plan. These customers vaguely fall into the category "can't be arsed to make my own payment system" so it ends up being really valuable to them, but I'm not sure how I could segment them into their own plan. Hmm!