First Ad Campaign Completed
by Taylor BrazeltonThe first ad campaign has been completed. I spent $30 over the course of 4 days on an A/B testing campaign, with the only difference being the age groups I was targeting. One was 18 - 34 and the other targeted people ages 35+. Ends up there was no clear winner.
Over the course of the ad campaign, we had 3 orders go through, one of which was where someone actually purchased an item we linked too. The other two orders must have been people who clicked our affiliate links but ended up buying something else.
Weird but cool.
I started another 4 day A/B test for the Father's Day post I made. I wasn't sure who to target audience wise so I posted here, and someone replied with a good idea, target people between the ages of 20 and 40. So I shall try it out.
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Thanks for sharing this!
How much did you make from this campaign?-
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I made a whopping $1.74. #partyParot
I think one of the issues is that my site is pretty generic... it isn't really niche, which is what I thought I wanted originally. However, as sales go... it seems that niche sites seem to do the best.
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Yes, niche sites are the best for conversion. But converting cold traffic is a lot of pain. I would suggest have a free optin first to capture your lead then have the offer as tripwire. Then you can sell again in the funnel. You are paying for the click why waste that, so better you capture it.
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