3
0 Comments

Just reached $3K MRR

πŸ€— all customers: ~6K
πŸ”₯ paid customers: ~160
πŸ‘©β€πŸ’Ό business: 2 in trial (not included)
🍏 oss & non profit: ~40

Here are my learnings:

  1. Adding business & enterprise plans is the most low-effort / high-reward thing you can do

Supporting SSO using https://workos.com took a couple of days to implement, and already got me 2 business customers in trial (= 30 pro customers) and many more to come πŸ”₯

  1. Design is underrated in SAAS ✨

Many next-gen products choose Instatus just because it has a futuristic vibe and is better designed than competitors

It's also the reason why it's popular with younger people who have gaming servers & discord bots

  1. Reach out when you get customers you love 🀩

The main reason brands like Sketch and Restream use Instatus is that I reached out to them once they signed up, and told them I'm excited they're trying Instatus, and would do anything they want to make it really happen πŸ”₯

These are my future plans:

A. Building Instatus Now (side project marketing)
A better downdetector to eventually get their traffic πŸ”₯

B. Adding monthly content with

Started investing in monthly content (embarque.io by @JIC94)

His one guest post became a huge source of traffic for Instatus, so let's see what 10x of this brings πŸ”₯

C. Moving into Monitoring

Monitoring is the most requested feature by customers

Everyone has a monitoring service, but all of them suck πŸ˜›

My goal is to build the most user-friendly + dev-friendly monitoring service out there πŸš€

D. Hiring a small team

To increase the speed of building monitoring & incident management and make Instatus an all-in-one solution

I'm doing interviews like crazy to start a small team that increases shipping speed by 10x 😼

Instatus is going to the moooooon πŸš€

instatus.com/open

, Founder of Icon for Instatus
Instatus
on October 29, 2021