I had just joined the PH community a week before launching. The goal for the launch was to see if people resonated with our app concept.
The result: We ranked #1 for the day! We had over 15,000 people use Mental Models in the first two weeks of launching, showing us that we're not alone in wanting to be better thinkers.
Where we could have improved: We didn't set up a waiting list as a CTA for the heaviest traffic coming into the app on the first day.