Launched the Minafi Fund Directory

On Minafi, I write a bunch about investing. This comes with two big drawbacks for new readers – unknown terms and unknown stock symbols.

I recently launched a pair of features to help out with this - smart tooltips. Now, whenever a term is mentioned in a post, or a stock symbol is used, it'll explain it in a tooltip and link over a page explaining what it is.

This is just the start of these areas, but I'm excited that this improves all content across the site.

Behind the scenes, this is all done without updates to individual posts. The posts themselves are still stored in Wordpress and served up on a Rails front-end. In the process of parsing a post form Wordpress -> Rails, I run it through a series of changes (underlining affiliate links in green, adding nofollow to some links, adding classes to external links, deferring images, etc). The new addition is plucking out stock symbols and glossary terms and highlighting them.

You can see how this looks in just about any post including this recent one: https://minafi.com/401k-mistakes