The idea for MojoAuth is our pain. For any new app you go to, you have to create yet another password, and then you have to store and remember them.
It was a painful process, so we came up with the approach of building a dedicated and developer-friendly tool to give the flexibility of NOT having passwords.
We first did the private beta and beta launch, It was successful! We got many developers to start using the product, and we started collecting feedback to deliver a fantastic experience.
You can try out MojoAuth.com and let me know what you think!
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Dev