Seasons Journaling v1.8 - Custom Backgrounds IAPs
by Matt LiThis release followed up the ability to add confetti animations to journal entries with a few options to change the background images of a journal. While the previous integration of RevenueCat and experience with the IAP workflow set up for development, I quickly realized that there would be a significant amount of UI/UX work to allow users to both purchase and select/apply new background images. I will expect to have to go through a similar experience when we expand into the ability to customize journal entry cards.
That being said, I'm pretty satisfied with the result. While there have been no organic In App Purchases yet, we are hopeful that additional UX enhancements and expanding the types and catalogue of customization offerings will pay off in the long run.
In terms of metrics, albeit slowly, the user base continues to grow month over month. I am experimenting with App Store Optimization and still very concerned about retention rates.
I have a strong desire to add journal entry card customization to give the IAP part of the app a little more legitimacy, but I am also hoping that I can make time to implement a couple of other minor core journaling features. Two that I am excited about are 1) fast scroll with an indicator to help users browse through old journal entries and 2) photo uploads.
