In conjunction with ongoing research calls/emails, I felt I had enough of an understanding of the key problems to start the actual product development.
Enter: Site Command
Actually, I was working with the name "Clarity Pro" - which I really didn't like - until my wife very quickly offered up "Site Command", which nailed the general feeling (and customer nomenclature) I was looking for. On a related note, if anybody wants the domain clarityproapp.com, just email me! 😁
The heads down work has begun, with frequent updates to those who expressed interested, ongoing customer interviews whenever I can get somebody to agree to speak to me, and just generally talking about the idea to anybody else who will listen.