Seems like we're in the right place and have found our customer. We're about to hit $10k MRR and do our first $20k gross revenue month. This week we did four over-$1k-revenue days in a row. Our organic traffic is hitting new peaks pretty much weekly. We have over 40k users and growing. And we're looking into some really interesting new channels — we're about to close our very first larger school district client.
Overall I'll attribute a lot of this to: the right content marketing strategy, the right product at the right time, talking to the right people and solving the right problem that they have for this need.