We wanted to do something extra for our clients. After all our company exists to make people happy and to strengthen the relationship between the pet and their human buddy. So we automated a process in which we put the cutout pictures of the pets into screensavers and made sure we wrote some scripts that sent that screensaver as attachment to the order confirmation process.
This was a nice hack because we have a make to order product it is awesome to be able to send something to the customers already while they are waiting for their awesome sticker.