Sold all 100 copies - raising price to $157

Due to the launch being fairly successful and selling out 100 copies, Swipe has now moved into the 2nd tier. The new price is $157 for the next 50 copies. After that it's $187 for 25 copies.

I use this strategy to ramp up demand (scarcity / urgency) and build up early testimonials -- which I now have plenty of.