Visibility

The Fitbit Store is a bit unusual. It is very simple, in fact it is so simple that the only way to browse through the apps is to rely on few hardcoded categories, no other filters excepting a classic search. Practically, my app was very visible as long as it was in the Newest category. A new version of the app didn't have any effect on its visibility. So, now instead improving the actual version by adding new functionalities, I prefer to create a new app in order to have it promoted in the Newest section. A secondary advantage is that I can set a higher price for the new app, so the user can choose from 2 options.