Alex Koval

Building Xora Analytics - product analytics that actually tells you what to change, not just what happened.

Spent years as a product person drowning in dashboards but starving for decisions. Got tired of staring at Google Analytics thinking "cool, conversion dropped 12%... now what?"

So I built something different: tracks user paths, finds patterns, gives AI recommendations. "78% of converters do X. Only 9% of free users find it. Move it here."

Currently at few beta users, looking for the next brave 10-20 who want to stop guessing and start optimizing.