Robert Craig

Technical leader, builder, and strategist focused on turning complex ideas into practical systems. I work across infrastructure, security, compliance, and software development, with a particular interest in SaaS, automation, and long-term value creation. I enjoy solving real-world problems, building useful tools, and creating systems that are both commercially smart and technically solid.

Products

SERPTool
SERPTool is an SEO keyword research platform focused on finding keywords you can realistically rank for. Its main pitch is that it combines live SERP data, domain scoring, weakness detection, and traffic estimates into one analysis so you can judge actual ranking opportunity rather than rely only on broad keyword difficulty metrics.
Just Launched$10

Recent activity

I built a SaaS in 10 days. 3 weeks live. 0 paying customers. Here's the data.

Earning Trust Is the Real Journey

I built a SaaS in 10 days. 3 weeks live. 0 paying customers. Here's the data.

Why a Good Keyword Research Tool Matters More Than Ever

I built an affiliate programme for SERPTool — now I need to figure out how to attract the right affiliates

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