Finding the Right Models for Growth with Brian Balfour of Reforge

Episode #155

Ever since I came across his blog years ago, Brian Balfour (@bbalfour) has been one of the most influential people for how I think about growing online businesses. Not only is Brian a successful blogger, but he's also served as the VP of Growth at HubSpot and founded four companies. His most recent business, Reforge, generates millions in revenue helping tech professionals boost their skills. In this episode, Brian explains why it's crucial to have a visual model for growth, shares his models for growing Reforge, and discusses why sometimes the best thing you can do is the exact opposite of what everyone else is.

Show Notes

  1. 1

    Towards the end it was mentioned that some companies succeed in using technical/data-driven approach toward growth/customer acquisition. What are good resources to learn this as a developer?