I tried for 3 years.
Yesterday (finally) one of my Tweets went viral.
#1 post of r/webdev all day
150+ followers on Twitter
Here's why I think it was successful.
Humans are wired for stories.
It's how our ancestors communicated for years.
Beyond that, this was a personal story with photos showing me doing it.
Like this one:
If I would have just shared the story,
it wouldn't have worked.
What I also did was tag all the people who (unknowingly) helped me throughout my journey/story.
Like here, and here, and here.
Let's be real.
It doesn't happen every time.
Take Pieter Levels' retweet...
He liked it right away, but he didn't retweet it.
The next day I quote tweeted that the story hit the top of Reddit's r/webdev (550k members).
and like 36 hours after the initial tweet, he retweeted it!
(And he DM'd me,
which I'm abashedly so stoked about.
Dude's a legend.)
I promoted it on Reddit, Twitter, dev.to, and obviously here on Indie Hackers.
And on each, I didn't just share the link
I spent 30-60 minutes customizing it for each platform.
I wanted it to blend right in.
Without doing this, none of the virality happens.
The tweet was long
and I felt like there were so many good links in it.
So I summarized the links to all the tutorials as well as my 5 top takeaways from the whole experience.
I could have just said, "Please retweet if you liked it!"
Instead, I told them to retweet the exact first tweet in the thread
Here's exactly what I said:
I stole this ask from @harrydry thread style.
Actually, tbh, I learned all of this from this Harry's Marketing Examples' article.
The biggest difference today vs last year?
I'm showing up every day.
I'm giving myself more opportunities for success.
Big moments like this don't happen every day.
Not even most days.
But because I'm continually showing up, they happen.