22
53 Comments

1 change made Reddit finally work for me.

Before I was trying to push "Slashit App" on reddit.

I stopped using Reddit like a “founder.”

No promo.
No links.
No selling.

I just acted like a normal person.

I commented with:

→ honest feedback
→ real experience
→ what I learned the hard way
→ what worked and what didn’t

That’s it.

And then one comment turned into a post.
That post went viral.

Here’s the part most people miss:
Reddit doesn’t reward “content.”
It rewards contribution.

The moment I stopped trying to grow and started trying to help, people started checking my profile on their own.

No CTA.
No pitch.
No funnel.

Just value first.

As a founder of "Slashit App", this reminded me of something simple:
Platforms don’t hate you.
They hate when you treat them like billboards.

If you’re using Reddit for clients or visibility, start in the comments.
That’s where trust actually begins.

(And yes, one good comment can outperform 10 polished posts.)

We are building: https://www.slashit.app/

posted to Icon for group Growth
Growth
on December 25, 2025
  1. 1

    The shift from "posting about our product" to "being helpful in discussions" was game-changing. We went from being ignored to actually building relationships.

    The counterintuitive part: when we stopped trying to drive traffic and just focused on being useful, traffic started coming naturally. People check your profile when you're genuinely helpful.

    One thing I'd add... the "ratio" matters. For every comment that could possibly mention our product, we try to leave 4-5 that are pure value-add with no mention at all. It keeps us honest.

    How long did it take before you saw real results? We're about 4 months in and just starting to see traction.

  2. 1

    This mirrors my experience exactly. Once you stop treating platforms like distribution channels and start treating them like conversations, everything changes. The trust is built in the comments, not the post itself. One genuinely helpful response beats a dozen polished posts every time.

  3. 1

    That's very insightful.

    Reddit is a gem-mine for those who know how to use it. Redditors love genuine trustworthy-ness.

  4. 1

    Very very interesting. i solidly thought that the Reddit platform is just for promoting build-in-public app with posting my product building journey throughout a day. i should pivot from daily posting to reply to OP who wants to get a helpful advice. thx!

  5. 1

    The "profile check" phenomenon is real. When you consistently help in comments, people naturally get curious about who's giving good advice. That organic pull is worth 10x any CTA.

    One thing I've noticed: the same principle applies everywhere. In-app, users who feel helped during onboarding become advocates. In communities, people who feel heard become customers. It's all the same trust equation.

    The hardest part is patience. Contribution compounds slowly but the relationships it builds are much stickier than anything from cold outreach.

      1. 1

        Thanks for sharing that! Saved it - the 5-channel framework sounds like a smart way to diversify presence without burning out on one subreddit.

        The compounding effect of multiple touchpoints on the same platform is something I've been thinking about a lot. Each channel becomes a trust anchor that reinforces the others.

  6. 1

    This is spot on. Reddit rewards contribution, not promotion. Comments build trust faster than any “launch” post. One honest reply can do more than weeks of polishing. I just finished my MVP looking to grow like you. Thanks for sharing this man.

  7. 1

    reddit is so tough because so many people sniff out sales or that your are trying to pitch your product. You have to do it in a completely indirect or just not try it at all.

  8. 1

    This is such a real insight. Reddit rewards genuine participation, not distribution tactics. Comments as a trust layer before visibility is something many founders learn the hard way — one good contribution really can beat weeks of posting.

  9. 1

    This is such an underrated lesson.
    Reddit’s trust model is brutally honest—you can’t shortcut it. The shift from “founder mode” to just being a genuinely useful human is exactly what most people miss. Comments feel small, but that’s where credibility is earned, not announced.
    Also love the point about people checking profiles on their own. That’s real pull, not push. When curiosity replaces a CTA, you know you’re doing something right.
    “One good comment can outperform 10 polished posts” should be pinned at the top of every founder playbook.

  10. 1

    I used Reddit for a short period of time in the past just in case this sounds like a silly question 😅 How do you get people in reddit to download your app? Do you have the link in your profile?

    1. 1

      For download link, I added (google it "Slashit App") in my profile 😉

      1. 1

        Ahhh I see!! smart!!

  11. 1

    Right! I've recently started taking the same steps and am already seeing results

  12. 1

    Everyone likes to buy but no one likes to be sold

  13. 1

    That's definitely a gold content

  14. 1

    Love this perspective! I've also found that Reddit, like many platforms, thrives on authentic interaction rather than self-promotion. It's a reminder that building genuine trust through contributions, not just polished content, goes a long way. Thanks for sharing this insight, it's definitely a mindset shift many of us could benefit from!

    1. 1

      Exactly, wrote another post for reddit.

      Check this article if you want what to do on reddit: https://www.indiehackers.com/post/this-5-channel-can-save-your-reddit-account-84d5529e65

  15. 1

    I love how you phrased 'Platforms don’t hate you; they hate being treated like billboards.' That’s a mindset shift every founder should tattoo somewhere visible.

    1. 1

      Exactly 🙌
      Wrote another article for reddit. Check this article if you want what to do on reddit: https://www.indiehackers.com/post/this-5-channel-can-save-your-reddit-account-84d5529e65

  16. 1

    We all need care, but when someone asks us for it, we respond to the extent of our trust; if there's no trust, we don't respond. Conversely, if we show care and provide support, we build trust, and when it's our turn to ask for support, everyone whose trust we've earned responds in the best possible way. Thanks for the post! This is a very important idea! Good luck with the app!

  17. 1

    That was a valuable insight! I'm just starting to use Reddit for feedback, but I see that because of my less contribution, I don't have much value there yet.

  18. 1

    Yeah I learned this from the beginning, don't be salsey on reddit just be helpful and add value. I just started on reddit a few weeks ago. One tip when you are new, dont over comment to much dont create a community as soon as you open an account. To much activity can slightly ban your account.

  19. 1

    This lines up with what I’ve seen too. On conversation-first platforms, trust seems to come from showing up in comments over time, not from posting polished content. The downside is that it doesn’t scale quickly and takes real presence, which isn’t easy for everyone. But the tradeoff feels worth it: fewer interactions, higher signal, and trust that grows naturally instead of being pushed.

    1. 1

      You got it right, without patience it will be hard for anyone.

  20. 1

    thanks for sharing, I’m trying to crack reddit too. and went with that direction. help and give first.

  21. 1

    Interesting. I came across the same issue just today.

  22. 1

    Reddit thrives on genuine contributions, not flashy promotions. Focus on sharing real insights, and you'll build trust.

  23. 1

    This is such an underrated insight. Great Bro

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