🏆 #1 Product of the Month on Product Hunt: LAUNCH TIPS
Typedream is #1 Product of the Month (July 2021) on Product Hunt and I am happy to share what we did to get it! https://www.producthunt.com/posts/typedream
Before the launch:
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We started our Typedream journey in public #buildinpublic. We tweeted about what we wanted to achieve, our struggles, small wins - our entire journey.
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We made community (almost like a cult Smiling face with horns) of Typedream simps in which people had to "simp" for us to get access to our beta. We were also active on Twitter. Made a lot of friends with similar interests, especially in the #NoCode community Red heart
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We iterated our product based on our beta testers' feedback and found 10+ people who LOVED our product and validated the idea.
Launch: We realized we only get to do this once so we went ALL OUT.
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We tried to make our assets (video, images) as beautiful as possible https://youtube.com/watch?v=S82eTmhPlL8…. Btw to those if you who loved our video, we made it using Adobe After Effects!
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Our Twitter friends and fellow Indie Hackershelped perfect our tagline, built the hype, everything. Also followed this PH launch tips:
My top 3 favorites: from Jim Raptis' tweet
- Find a hunter
- You leverage the hunter's audience
- You have more chances to be featured
- You engage with a person who's an expert on PH
Typedream is hunted by Chris Messina.
- But when is the best day to launch your product?
Here is the typical traffic for a Product Hunt week:
- Monday → Medium
- Tuesday → High
- Wednesday → High
- Thursday → High
- Friday → Medium
- Saturday → Low
- Sunday → Low
We launched on a Wednesday.
- During your launch day, you need to be 1000% active and engage with your fans and the community.
It's a crazy day and you might need to say "thank you" in 100+ different ways.
Your presence is as important as your product. People love to know who is behind a product.
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