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$145 MRR with an AI business plan generator. Biggest bottleneck is traffic.

I built PlanArmory because I kept running into the same thing. People have a business idea but never write a plan because it takes weeks or costs thousands for a consultant. So most people just skip it and figure it out as they go.

PlanArmory lets you answer 14 questions about your business and generates a full 30+ page plan in about 60 seconds. Executive summary, market analysis, 5 year financial projections, competitive landscape, go to market strategy. You can export it as PDF or Word.

I also just shipped a marketing plan generator. Same concept: answer a few questions and get a full marketing strategy with a content calendar and a 90 day action plan. Most people who need a business plan also have no idea how to get their first customers, so it felt like a natural next step.

Numbers so far:

  • 83 users, 5 paying at $29/mo ($145 MRR)
  • 72% of signups generate a plan
  • 6% free to paid conversion
  • Zero churn
  • Solo founder, bootstrapped
  • Spending about $27/day on Google ads

The product converts well. My problem is getting people to the site. Organic traffic is basically nonexistent because the domain is new and has no authority yet. I'm working on SEO content and backlinks but it's slow going.

For anyone who has been through the early stage traffic grind: what actually moved the needle for you? Paid ads are keeping the lights on but I need organic to work long term.

on April 3, 2026