2
1 Comment

19 users in 4 days. My onboarding is catastrophic.

Yesterday was my biggest day yet. 5 new signups in a single day.

I opened the analytics feeling pretty good about myself. Most of my traffic is coming from IndieHackers and Reddit. Turns out documenting the build in public is the thing that moves the needle most.

Then I looked at the conversion rate. Most users sign up but don't subscribe. Way too few of them are converting.

I have to admit that my onboarding is shit. Sign up -> paywall. That's it. No context, no setup, no moment where the user actually understands what they're getting.

I use PostClaw every day to schedule my own content across X, Reddit, Threads. I know exactly what it does and why it works. I completely forgot that everyone else starts completely blind.

The fix: add a few onboarding steps before the paywall. Ask questions to personalize the experience, show people what they'll get, let them feel the value before I ask for money.

Working on that today.

on March 5, 2026
  1. 1

    I've been looking into this exact issue for a tool I'm building for bookkeepers. One thing I found is that every extra step in the signup flow is a 10-20% drop-off risk. Have you considered a 'magic link' or 'guest mode' where they can see the value before they have to create a full account? I'm testing that right now and it seems to lower the friction significantly.

Trending on Indie Hackers
I'm a lawyer who launched an AI contract tool on Product Hunt today — here's what building it as a non-technical founder actually felt like User Avatar 151 comments Never hire an SEO Agency for your Saas Startup User Avatar 89 comments A simple way to keep AI automations from making bad decisions User Avatar 65 comments “This contract looked normal - but could cost millions” User Avatar 54 comments 👉 The most expensive contract mistakes don’t feel risky User Avatar 41 comments We automated our business vetting with OpenClaw User Avatar 34 comments