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25 Channels To Nail Content Distribution

How to develop a content distribution playbook that will drive meaningful results?

We’re going to break down the channels described by Ross Simmonds, that you can adopt to distribute content, no matter whether it is a product update, launch, blog, or promotion.

Owned channels

  1. Email marketing
  2. Product Notifications
  3. SEO blogs etc.
  4. Cross-promotion
  5. Cold outreach

Social media channels

  1. LinkedIn
  2. Product Hunt
  3. Twitter DMs
  4. Indie Hackers
  5. Facebook groups

Paid channels

  1. Remarketing/retargeting
  2. Paid ads on social media
  3. Influencer marketing
  4. Sponsored promotions
  5. Giveaways - discounts

Check out the full list of 25 channels here

on March 23, 2023