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25 Point Competitor Analysis Checklist for Marketers

http://www.guerrillahub.com/competitor-analysis-checklist/

A list of things for marketers to check when analyzing a competitor:

  1. Traffic analysis

  2. SEO

  3. PPC

  4. Social media activities

  5. Newsletter

  6. Affiliate program

  7. CPA

  8. Special offers

  9. Mention tracking

  10. Human resources

And 15 more + descriptions for every point.

  1. 2

    Lol, I just read "Human trafficking" around point 9 and 10 when scanning the list.

    Anyway, interesting read. Tnx for sharing. A few things that popped in my head:

    • You can also search for your competitor's affiliate links using tools like Majestic and Ahrefs.
    • Following key people from your competitors on Facebook can give a lot of insight into how they operate. It's more personal, and therefore more interesting :)

    Lastly, in the end it's about how you run your business. If you keep chasing your competition you won't be going anywhere.

  2. 2

    This comment was deleted 6 years ago

    1. 1

      thanks, appreciate your feedback