2x increase on reply rates with custom recorded videos

Hi IH - Danny from xo.capital here.

We run a company called inlytics.io that provides LinkedIn analytics for personal profiles.

We use cold outreach sequences to enterprise prospects that historically had a 5% reply rate. Not very good.

To change it up, we started including a custom video with the prospects' LinkedIn profile and Company page in the screenshare portion of the Loom video. It resulted in us getting closer to 12-13% reply rates. Here's a sample of what we'd send: https://www.loom.com/share/d005a660cfea4e8ca75e9ba95eba083d

Only downside was it took 4-5 minutes to create each one.

Imagine trying to do this for 50 prospects every day for 1 touch of your cold outbound sequence.

Video Duration = 1 minute
3-5 attempts = avg. 4 minutes total to complete 1 video
50 prospects per day = 3.33 hours/day for 1 touch
250 prospects per week = 16.65 hours/week for 1 touch
1000 prospects per month = 66.6 hours/month for 1 touch

So, we built salesvid.so. You can generate these loom-like videos at scale with just one recording. Sales teams can send hundreds of custom-recorded, videos with a dynamic background personalized to your prospect.

Share your email or twitter and I'll send you five ways to personalize the dynamic background for your sales outreach