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3 super underrated TikTok ideas for SaaS

  1. Trendjacking content idea that has been helping companies like Zapier to go viral on TikTok.

I know it is a little cringe but you gotta do what you gotta do.

Here’s the script:
Shot 1: Looking at the camera and say:

“Here’s how to use chatGPT to do [insert the problem/idea which will relate to the audience you serve]“

Shot 2:Just record your computer screen with a quick demo or prompt you’re using and explain it with a voice over.

Put a background music and lower the volume to like 10 so you’re audible.

Pro Tip: Add native TikTok/Reels closed captions for readability as some people might be scrolling without audios

  1. Soft promo video!

I got 1000+ users with just 1 video using this strategy and it took me 10 minutes to do it!

Shot 1: Here’s an underrated way of doing [what problem your startup solves]

Shot 2: Show the demo no your computer screen. Keep it raw and don’t do any editing

If people care about the problem/solution, they’ll visit the website
It’s also a great way to test demand if you’re in early stages of building

Example: https://www.tiktok.com/@digitalsamaritan/video/7196019142212865286

  1. Show not tell approach!

Just use a trending audio (this one is really good right now → https://www.instagram.com/p/CoaZcMAo1yY/)

and record the “wow” factor of your product.

Don’t need to explain anything, you can maybe put a text on the screen like “ [YOUR AUDIENCE] you need to see this hack”

This super viral video from Teal is a good example for inspiration:
https://www.tiktok.com/@teal_hq/video/7121094063431994666

Join 200+ founder for weekly tips/content ideas on how to grow your startup on TikTok/Reels
kushank.substack.com

PS: JenniAI Co-founder grew his startup from $0 to $40k MRR using TikTok, wanna know how? Join the free event
https://stan.store/digitalsamaritan/digitalsamaritan_store/page/106692

on February 15, 2023
Trending on Indie Hackers
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