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3 Ways to Respond to Someone Who "Borrows" or Steals Your Idea and/or Tech

I was "inspired" by a post that has gotten a lot of attention here on Indie Hackers and, to be honest, the post and the comments have made me terribly-sad.

Not because the post was necessarily a bad one but because of the incredible amount of time that has been (literally) wasted by not just the two parties in contention but by the larger community here on IH.

Just give that a thought for a moment... the cumulative and aggregate amount of time that every single person that has commented and/or read through the content as well as all of the supporting links and resources and WayBackMachine / Web.Archive and emotional bandwidth that's been spent...

... WOW. Just... ugh!

I shared some thoughts in a comment but I wanted to expand a bit more on this topic:

honestly... i empathize with the pain... but, move on.

so much energy and TIME has been (already!!) wasted! let’s get back to building... let the best product (and community) win.

i really do like free markets.

Trust me, I know what this is like. I've experienced it countless times over the last 20+ years of building stuff! I want folks to just get back to building!


Time's a wastin'...!

And, over time, I've realized that you have 3 different paths to take when this happens to you (and it will, especially if you're an Indie Hacker and someone who builds in the open!):

1. Slay Them All

First option is easy (and cheap) to execute against: Publicly eviscerate / humiliate the person as much as you can, making it a point to call them out on everything that you can, providing as much evidence that you can find so as to make yourself feel a bit better. Nothing feels better than a makeshift army of internet trolls!

Unfortunately, you end up spending valuable and precious time working to defend yourself or your pride and/or "honor" — and you don't feel good about the public humiliation either because it puts you on the same "playing field", sotospeak.

2. Pat Them on The Back

This option is harder: Congratulate them on their work and ask how you can help. I've tried this and the at-bat average isn't as good as you might think! Usually, most folks aren't even interested in talking to you about it — that's usually fine by me!

This can also be a bit of a time-sink too, but, sometimes in the right circumstance, this can be a net-positive. Rare, but, it has happened.

3. Ignore Them Haters

This option is generally the best: Ignore the noise and get back to work.

Remember, people can copy your product / service and/or technology but they can't easily borrow, copy, or steal your community.

This is why I suggest building community before EVERYTHING else — it's your true competitive advantage and it's not something easily taken from you — in fact, it's kind of impossible, assuming you've loved on your community and have treated them proper and well!

In the end, I think Option #3 is the best choice in most circumstances and I know there are always some instances where a public post (and public outcry) is useful and meaningful... but, in the context of a super-early stage project and/or startup, execution is everything and you honestly don't have much to steal and if you do, then, technological-parity isn't hard to reach.

So, it's better that you:

  1. Focus and invest in your community.
  2. Love on your community harder than all of your so-called competitors or copiers.
  3. Remember that ideas are a "dime a dozen" and that nothing speaks louder than focused execution. You might even try to internalize the well-known idiom: "Imitation is the sincerest form of flattery."

Your mental health will thank you and you'll be better for it! Time is our most precious and limited asset... let's not waste it, shall we?!

Lastly, I decided to do a short vlog on this topic:

You can watch it here! I'm sorry that @bozkan and @daxeelsoni aren't on good terms... that sucks for everyone!

Let's stay strong... because this community is stronger when we're united!

on May 3, 2020
  1. 14

    I can't believe what I'm reading because it seems you have written this article based on my experience, but not even by reading what I experienced.

    I've participated in two big startup accelerators so far, and believe me, I know how important sharing your idea is.

    I've shared every idea or technology of mine so far, without any hesitation. Because they are nothing if someone else is executing better than you.

    But here you're missing the biggest point!

    ... and your title is completely wrong:

    This is NOT BORROWING an IDEA or TECH. This is simply DATA THEFT.
    ------
    He copied every single piece of data from incubatorlist.com: images, links, content, categories, everything. He has not even added a single word. Just pasted it, and launched it with the same words on PH.

    I have spent 2 months to create this database, and one night he scrapes all the data and uses it in a completely same product.

    And you're trying to put a thief and the data owner equally on both sides of the scale.

    That's, simply, unbelievable!

    I am glad that I've shared my experience and asked for help, because another Indiehacker, @jitsalunke, found out his product is copy-pasted by the same thief, thanks to my post.

    1. 9

      I will second to @bozkan - I absolutely have no problem if someone copies our model. But if someone just steals all the hard work, that's quite ridiculous to ignore.
      But guess, there is a silver lining to it as well. With whatever time @bozkan and I have spent hammering @daxeelsoni - we have gotten some attention to our respective products - which is not bad at all.
      I wasn't aware of IncubatorList, now I know it.

      And building a community around your product can't be relevant to each business. My audience or @bozkan's target audience might not be interested to be a part of community because that's what ( PR or Raising funds) is not what they do all the time.

      1. 1

        i'm glad that you've been able to connect with @bozkan and i hope that you can "clear the deck" this week and move on!

        best of luck to you two!

    2. 2

      @bozkan and @jitsalunke, your comments really downgrade this community. no matter what happend to your project..

      1. 6

        Please let me know which word in my comment or Jit's comment is downgrading. I've read it twice and couldn't see anything wrong or downgrading.

        1. 3

          @bozkan, you've just edited your comment where you bashed @8bit

          tbh, you're acting like a child..

          1. -2

            This comment was deleted 6 years ago

    3. 1

      the original comment edit:

      PS. You're right about one thing: I've now wasted 10 minutes of my productive Monday morning giving an answer to your paparazzi-style article.

      i'm sorry you interpreted it that way... that wasn't my intention at all. i know that, in time, you'll move on and you'll keep building! sooner is better.

      it sounds like things are moving forward in a positive direction already.

  2. 5

    Maybe it's just specific to my project, but I am not scared of anyone steeling my idea.

    Why?

    Because I have around 1000 ideas of where to grow it next, many of which are very unexpected / not very obvious.

    In fact those unexpected ones are the ones that seem the most promising to me.

    So you might say I always have some cards up my sleeve.

    Imagine that I created a rocket business and someone copied my rocket. But this person does not know that for me a rocket was just a starter and my ultimate business is creating a colony on Mars. Sorry, actually my business is making humans an interplanetary species.

    You wouldn't have guessed that by just looking at my rockets.

    1. 3

      That's a great analogy @mpodlasin . I even agree with @8bit 's thoughts on ignoring such stuff and keep building your product. But stealing the IP is not done and that's what I guess @bozkan & me are trying to share.

      1. 2

        i think you and @bozkan didn't read clearly what i wrote... the title includes the words "steals idea / tech" which falls under the "stealing IP" category...

        ... and, again, i've mentioned that this has happened to me many, many times myself! i fully empathize. i'm sorry that it happens at all.

        but... that's the internet.

        we can't choose or decide what happens to us... but, we can choose how to respond and/or react.

        this post was an opportunity to share those paths... and the one that i think is the most useful.

        🤷🏻‍♂️

        take it or leave it.

      2. 2

        Well I obviously condemn any efforts to steal any content from anyone.

        In fact, my website is an aggregator of work of other people and I had (and still have!) a moral qualm weather or not I am profiting from the work of others too much.

        I would be pissed off FOR SURE if someone would just straight up copy my project contents.

        I am just trying to show a silver lining.

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          yeah... high-five. let's just get back to building!

          :)

    2. 2

      EXACTLY! i love this analogy and insight! 💥

      someone can steal my rocket (idea) but they have no fucking idea which planet i'm headed to!

      😍

  3. 3

    I agree with you mostly; one should move on when that happens. If somebody can "steal" your idea by merely copying and pasting, what is the competitive advantage? why would the next guy let you reap the rewards so easily? Too bad Bugra isn't taking your suggestion well.

    1. 1

      another good point...

      most things can be easily copied... but, it's hard to "copy" a community.

      it's also hard to copy or steal someone's attitude... sometimes, it's the way in which we engage and build our projects that is the real competitive advantage... not the actual technology itself.

  4. 2

    I am thankful that my product has enough complexity that would make it almost impossible for anyone to just blanket copy. (Well, they could, but it would take them a LONG time to do it that they might as well have created something from scratch themselves).

    The recent rise in 'no code' systems which tout "Build a Facebook clone in 24 hours without coding" etc. makes me worry for founders who have fairly low-complexity sites though, as those would be prime for replication via these sorts of stacks.

    But as you said - community, and the team behind the original product are usually the hardest things to replicate, so I concur with your assessment to just ignore the copiers and get on with your project.

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      no one can steal your community... which is why i focus on that more than tech!

  5. 2

    Thanks for sharing. Building a community is paramount. Ideas are worthless without proper execution anyway.

    1. 4

      you said it! execution is truly everything.