This week alone, four companies filed SEC Form D notices totaling $753M: Emerald AI ($90.2M), Core Automation ($432.1M), ThreatLocker ($189.2M), and Valoros ($31.4M).
Form D is filed with the SEC within 15 days of a private round closing — public, factual, free, and available days-to-weeks before it hits TechCrunch or a press release. For anyone selling into funded companies, that's the window where budget is freshest and almost nobody else is reaching out yet.
I built Funding Signals to turn raw EDGAR Form D filings into a scored, enriched lead feed (company, industry, amount, contacts): https://fundingsignals.net/?utm_source=indiehackers&utm_medium=post
Free tier if you want to see this week's filings for your own niche. Happy to answer questions about how the scoring/enrichment works.
Disclosure: I build LeadGrid (leadgrid.eu), local-business lead lists off Google Maps, so I'm in your business at the opposite end of the market.
Form D tells you a company has money. It doesn't tell you they have your problem. Most "buying intent" products quietly conflate those, and mine has the same hole in reverse — I can see a restaurant with no online booking, which is a real problem, and I've no idea whether they'd spend forty euros to fix it.
That's worth something concrete for your scoring. Ranking by round size ranks the companies most likely to be contacted by everyone else pulling the same free EDGAR feed. What's worth paying for is a score that attaches a problem to the money — raised and hiring three SDRs, raised and their status page went red four times this quarter. Round size your competitors already have.
On the enrichment half: Form D gives you executive officers and directors. That's a decent contact for a $31M raise and close to useless for a $432M one, where whoever would actually buy your thing sits several layers below the person who signed. Worth being explicit about which end of your own range the contacts hold up at — I have the identical problem inverted, strong on a plumber and thin on anyone at a 500-person company.
One caution from money I actually spent: I bought 483 clicks in July from people whose search terms said they wanted exactly what I sell. Number who ran a single search in the product: zero. Apparent intent that costs the prospect nothing predicts very little, and a filing is a signal the prospect didn't know he was sending you.
This is a really interesting signal. Most people obsess over press releases and Crunchbase updates, but by the time those hit, the window is already smaller. Form D feels like a genuinely useful early indicator for anyone selling into newly funded companies.
The timing is what makes this interesting.
A public signal is valuable on its own, but the window in which people can actually act on it is a different question entirely.