40 things you can do NOW to increase your MRR
- Add a product tour (Activation)
- Rework your sign-up page (Activation)
- Use the Skeleton UI (Retention)
- Automate failed payment recovery (Revenue)
- Hide an easter egg (Referral)
- Add an animation during an important step (Retention)
- Improve your UX Writing (Retention)
- Turn churn into an opportunity to learn (Retention)
- Send/Rework your welcome email (Activation)
- Appeal to ego sharing (Referral)
- Tease your users about what you're building (Activation)
- Add live social proof to your website (Activation)
- Add trust to your website (Activation)
- Get your open graph tags in order (Acquisition)
- Add a welcome screen to your app (Activation)
- Build customer use cases (Activation)
- Use the anchor pricing technique (Revenue)
- Steal old competitors backlinks (Acquisition)
- Turn your newsletter into a growth machine (Referral)
- Add tooltips (Activation)
- Find your haha moment & double down on it (Activation)
- Add urgency/scarcity (Activation)
- Add customer testimonials to your signup page (Activation)
- Add in-app messages/notifications (Retention)
- Show user progress during the onboarding (Activation)
- Ask for NPS (Retention)
- Add a two-sided referral program (Referral)
- Allow to pause subscriptions (Revenue)
- Do a Twitter giveaway (Acquisition)
- Add an exit popup (Acquisition/Activation)
- Collect video testimonials (Activation)
- Make a thing of your releases (Acquisition/Activation)
- Send a breakup email (Retention)
- Turn 404 into a landing page (Retention)
- Take some time to work on your sales pitch (Activation)
- Create a reason to come back (Retention)
- Post your startup in relevant subreddit (Acquisition)
- Update and republish content that worked well previously (Acquisition)
- Add several authentication providers (Activation)
- Define, track & report your north star on a daily basis (Revenue)
Hope it helps!
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Point #4 (automate failed payment recovery) is the one most founders skip until it's too late.
From what I've seen: Stripe's built-in retries work okay for hard failures, but the real money is in reaching the customer before they cancel — which Stripe doesn't do by default.
The best-performing pattern is a 3-email sequence at Day 1 / Day 3 / Day 7 after a payment failure. Day 1 is informational ("your card didn't go through"), Day 3 adds urgency ("you'll lose access soon"), Day 7 is the final ask. Recovery rates typically sit between 30-60% of failed invoices depending on your price point and customer segment.
I built RecoverKit specifically for this — it connects via Stripe OAuth and fires this sequence automatically, no code needed. Currently in beta (free for first 20 users): https://recoverkit-frontend.pages.dev/connect
Anyone here running this sequence manually or using Stunning/ProfitWell Retain? Curious what recovery rates you're seeing.
Create comparison pages - you vs. competitors tool (Acquisition)
Have annual pricing and offer X months off (Tetention, lower churn)
Ask your customers for a review on G2/Trustpilot (Acquisition)
Great ideas!
Increase pricing is a good way. Most people based pricing on the cost, or how much money they need.
The real way of to price is based on how useful the product is and how much people willing to pay. And not just people just few people who really need the product.
Serving a lot of people is waste of time and energy. Its better to charge more remove all regular casual user and focus on people that need the product. That way you loyal customer get more out of you and your effort will be more focused.
Here more tips on how to price stuff : How to price my product? Value based pricing
Increase prices and measure.
Adding a new payment method can unlock a new target demographic.
Here are some options for payment processing:
Note; There are no pull-payments in bitcoin yet, for subscriptions you'd need to have a credit functionality on your own platform.