43 visits but no sales: How can I improve my landing page?

Cool product.

A few pieces of feedback

1. you can do this with webflow, you don't have to create every page from scratch
2. I wouldn't use your product because I already have a website and it sounds like this is a new provider like wix or squarespace
3. programmatic SEO is harder than most people realize, especially since you need a lot of data. implementing a programmatic strategy is not a light lift.
4. I missed the pricing the first time I looked at the page
5. 43 visits is nothing, you can't draw any quantitative conclusions
6. I'd definitely would need to change the page designs

I'd buy a subscription if you build this for wordpress. No interest in spinning up landing pages with your domain. I would need this on my own domain.

As a buyer I think you're simply too early. It doesn't solve my problem yet. But if you build this for wordpress and I can customize designs, I would pay.

Mmmm you can't make decisions with only 43 visits....

Get to 1000 visits any way, 43 are not enough

Hey Sukh, just a few thoughts for you to consider:

I think with a new tool like this, a visitor will be thinking a few thoughts initially:

1. Does this work?
2. How easy is it to use?
3. Have other people found success with it?
4. Will this work for me?
5. How much will it cost?

I think you've done a great job with #1 and #2.

To help with credibility (for #3):

1. For a business proposing to help with SEO, it's odd that there's no Title tag for the landing page. To me, that already sets off alarm bells and puts me in cautious mode so I'm reading the rest of the page looking for more red flags

2. Do you have any testimonials that you can feature? Because it's a new tool on the block, I'm really looking to see if it works and I think some smiling faces and high praises will go a long way to reassure someone that this works.

Highlight how easy it is (for #4):

3. Once the user is convinced that this method works, another thought they'll have is how hard would it be to integrate with their existing CMS? I think a FAQ near the bottom of the page may not be discoverable enough. Perhaps calling out in a more visual way that it's easy to integrate via Wordpress, Wix etc.. would help ease the doubt.

Hope that helps!

Programmatic SEO is a pain, but it's SUCH an important growth strategy.

I'd say

1. create a stronger Above the Fold - use the Harry Dry method, and for social proof, find a quote from a famous businessperson on the benefits of using programmatic SEO
2. Create a gif/video to show the process research -> using your tool -> making hundreds of pages at once

Personally, this is something I want to do with Webflow, but without having to have a dev. If you could create a tool (Like Audienceful is doing for newsletters and content) that worked seamlessly for Webflow I'd pay for it in a heartbeat.

You could also showcase the beauty of the sites and the speed as differentiation points to a Wordpress plugin since that's such a selling point of Webflow>WP

For perspective, I'm planning on paying ~$800 for a dev to help me do this with Webflow.

(and yes, technically I could do it myself, but there isn't a completely no code way to do it in Webflow and I can't code at all)

Understand the user intent. Based on this write content with optimization.

Few things I noticed,

• There's no title for the page
• There's no favicon
• Landing page can be more explanatory with images
• I don't see the branding for launchman. A text sits above the h1, but that does not have any prominence.
• Also I visited the videoman demo site for different scenarios. All of them looks similar, I don't know how those examples are different.
• And at the end, there's a Stripe checkout and I have no idea what I'm buying into.

As @StartupSales mentioned...

'43 visits is nothing, you can't draw any quantitative conclusions'.

This is it. 'Good' conversion rates for web site sales are between 1-3%.

This is the range you'll see when you google 'good website conversion rate'.

Anything above 6% is legit insanity.

Keep building, marketing, and sharing.

Focus on sale #1.

I am kind of interested in what the website is offering but don’t really trust it. There’s no banner or obvious branding except for the name of the product in tiny font. Something about it makes it look more like a blog post.

You may have a few occasional purchases once you hit hundreds of visits, but they won't be useful. Once you'll reach out to them, 95% of time they won't respond and you'll have no feedback to work with (gone this route multiple times).

That's why I believe that the fastest way to PMF is going after your customers, getting in conversations to build a relationship and landing the first 20 sales. Once you have 20 happy customers - the 20->100 jump is way faster. Can help you do all that.

Hey, I think the idea sounds decent and all and why people would want it could make sense.

But one thing for me is that when I visit the website on ios 15 iPhone 7 Safari, there are no images or videos or any assets that load. Just plain text. And that’s a turn off for me.

Hey,

If you are looking for sales on your https://pubgmodsworld.com/ landing page then you should work on your offer selection.

tried to sign up but nothing happens when clicking on "i want it"...

I would spend a little more time in the header on the problem statement. Unless you are bringing very qualified traffic, I am not sure a casual visitor would understand what you are trying to solve easily (without watching the video). Perhaps a little more for people who won't immediately play the video could help

Nice concept! Are these pages exportable after creating?

Something I immediately wanted to see was more examples images to understand the design ability if they look good. Needs a sample gallery

Just opinions, take with salt:

I think the layout needs work. Move "Launchman" small logo to the top left. Reduce the video width on fullscreen (but make 100% width on mobile).

Headline needs rethinking, it sounds too generic, and easy to make up, and needs something sizzle-y to get my interest. Not sure what that is though! I may not be your target audience though.

What is their pain? Have they heard of "programmatic SEO" and you need to sell why you are the best, or are you educating them about this for the first time.

Replace the fictional case study with a real one. With testimonials, a photo of the person who used it. Include results. For example 100 visitors a day to 1000 visitors in 3 months. More testimonials are better. You might need to get your first clients by offering a free full version to people you know, then you have your testimonials.

Its all about targeted audiences. Many times organic traffic is not that.

It's neat, as someone who has been working in SEO for a long time and is building an SEO coaching/SaaS company I can see the benefits but.... I already have a CMS and it's a damn good one and I wouldn't switch off my CMS just for one niche feature like this and I wouldn't recommend any of my clients do it either (just being super honest).

This is a big solution for a very specific problem.

There aren't many folks doing much of anything with programmatic SEO, but with this approach, you're trying to compete with a CMS market that gets more and more oversaturated as time goes on.

I feel like a wordpress plugin, or an no-code template on Airtable/Notion/Google Sheets would be a much more useful tool, bonus points if you have guides or some way to integrate it into an existing CMS.

Change the header and link it to an emotional benefit. The 10x is general and I wouldn't say it unless you can immediately back it up.

Hi Sukh,

Some points I noticed:

• Lack of clarity in your proposal.: It was not clear to me what you are offering and even with the example proposed on the website when clicking on the links it did not clarify what your tool really offers.
• We couldn't find a remarketing pixel on your page.
• As mentioned by our colleagues I also feel that your page design is missing something. It would be interesting to invest a little more time to improve because the user experience counts a lot when visiting a landing page.

Like others have mentioned not generating a sale from 43 visits is no reason to sound the alarm yet, but to answer your question:

1. Try using more space in your design. Making it very information dense might make it harder for visitors to focus on just one thing. Try having one piece of vital information per screen scroll

2. Lean more into the case study and try to move it up the page. Having a real world example is very valuable for potential customers.

3. The design feels a bit "empty" and text heavy. I like the blue/black/white combo but try to use your primary color more and maybe add some icons to draw attention to areas you want visitors to focus on.

4. The video doesn't have a default image so now I just see a blurry Mac screen with a play button over it. Having a video is a good idea but maybe embed it in the site or set a default image in YouTube so that it fits better in the design.

Maybe the best tip I can give you is to check out landing pages of SaaS products that are doing well. Try to find inspiration out there, I like to look at: siteinspire.com

Hope this helps, interesting product!

100% change copy to this:

10X Your Sales Copy
Create landing pages in bulk, easily.
[take out the price button and input an email opt-in] (Also increase the size of the button)

Take out this phrase completely:
"Zapier have used this SEO technique to generate $140M ARR" The small size looks at first glance like your trying to slip some terms and conditions stuff by the user.

Increase padding so that much less of the video shows above the fold.

DM my twitter if you want more, but great work so far!