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5 ways to find validated business ideas

Stop wasting time building products no-one cares about or no-one needs. Find business ideas with proven demand by using these data-driven tools:

#1 Build The Keyword

Build The Keyword taps into Google and Bing search data to find business ideas that people are actually searching for. They curate ideas based on 3 criteria:

  • Significant search volume: which means people are actually searching for this on a monthly basis

  • Low keyword difficulty: which means there is not too much competition and it’s feasible to rank in the top 10 on Google with some easy basic keyword optimisation work.

  • Enough related keywords: which means you can create more website pages around this keywords to get even more traffic.

Next to an idea library of untapped keywords they also offer tools so you can look yourself for untapped keywords in niches that interest you, detailed guides that help you go from keyword to product and a free newsletter with ideas.

#2 Alura

Alura is the all-in-one platform that empowers you to launch, manage, and grow a successful Etsy shop.

When you are starting your shop it helps with:

  • Keyword research: see what shoppers are searching for on Etsy and find the best keywords

  • Product research: Find winning products to sell and optimize your listings with the right keywords.

  • Competitor analysis: Get insights into key stats, best selling products, pricing strategy, shop policies and more.

#3 App Figures

App Figure is what you need if you want to build a native mobile app and get organic traffic from the app store.

They help you do that in 3 ways:

  • Keyword research: find the best keywords with smart suggestions, all based on data collected from the App Store and Google Play every hour

  • Competitor analysis: Find out how your competitors are doing in search results in comparison to your app quickly, and uncover keywords they’re using in different countries and devices around the world.

  • Keyword analysis: Analyze the current search results for any keyword across countries, stores, and devices with accurate download estimates, ranks, ratings, and other metrics stores use to rank apps so you can quickly tell if you can compete in a keyword.

#4 Jungle Scout

Jungle Scout is what you need to use data to become a profitable Amazon seller. Stay ahead of competitors by using their:

  • Opportunity finder: Instantly discover opportunities by searching for high-demand and low-competition keywords.

  • Keyword scout: Instantly discover high-converting keywords for your listing and get critical insights into your competitors’ keyword strategy.

  • Rank tracker: View keyword rank history for multiple keywords at the same time — all on one graph.

#5 Gummy Search

Gummy Search helps you find, organize, and search Reddit communities so you can build ideas around their pain points.

GummySearch surfaces the most important threads:

  • Pain Points

  • Solution Requests

  • Money Talk

  • Hot Discussions

  • Seeking Alternatives

I hope these data-driven tools can derisk the start of your indiehacker journey.

Do you know any other strategies or tools to find validated online business ideas?

posted to Icon for group Ideas and Validation
Ideas and Validation
on October 9, 2024
  1. 2

    This article is very helpful for anyone looking for business ideas with real demand! I particularly appreciate the focus on data-driven tools, which reduces the risk of developing products that no one is interested in. Have you ever used any of these tools, and if so, what was your experience like?

  2. 2

    A spam post by an idiot to promote 4 useless tools.

    Dude, have you ever build any successful startup?

    @courtlandallen

    1. 1

      Not a dude!
      How would you find an idea if you don't know where to start?

      1. 1

        This is the worst way to find a product idea. There many other and better ways.

        It also proves that you haven't build any successful startup.

  3. 2

    Great post! These tools provide a solid foundation for finding validated business ideas with proven demand. Here are a few additional strategies to consider:

    1. Audience Insights from Social Media: Platforms like Twitter, Instagram, and TikTok have vast communities discussing trends. You can use social listening tools (e.g., Brandwatch, Mention) to uncover what people are talking about, their pain points, and potential opportunities.

    2. Customer Feedback Surveys: Platforms like SurveyMonkey or Google Forms let you directly survey potential customers about their needs. You can also check out review sites like Trustpilot or G2 to find common complaints or unmet needs.

    3. Marketplaces Research: Aside from Etsy and Amazon, exploring other niche marketplaces (like eBay, Fiverr, or Gumroad) can also provide insight into what's trending and what gaps exist in the market.

    4. Pre-Sell or Crowdfund: Platforms like Kickstarter or Indiegogo allow you to gauge demand before fully launching a product. If people are willing to fund your idea, it’s a good sign you’re on the right track.

    5. Google Trends & Reddit’s r/Entrepreneur: Google Trends is great for spotting rising interest in specific niches, and Reddit’s entrepreneur community often shares invaluable advice on new and upcoming business ideas.

    All these methods add extra validation before diving into product development. Thanks for sharing these great tools!

  4. 2

    Great tips! Had experience with Gummy Search and its alternatives, good stuff. I'd also mention a waitlist as a way to validate your idea. It's not a silver bullet, it requires effort but it's a great tool. I even launched a product (https://productwait.com) not so long ago that's focused specifically on creating simple waitlists as I could not find a tool that covered my needs.

  5. 1

    Nice! About to give Gummysearch a go!

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