Buongiorno
So I'm trying to figure out ways to get in touch with a target audience with the purpose to talk about problems, presenting solutions, etc. -- The usual step before building any kind of product/service basically.
I've figured out a couple of tactics and I would like to know your opinion.
What do you think?
LinkedIn
- Search by job description & location
- Connect with the interviewee or send a direct message (additional costs may apply)
- Can be free of charge depending on how charming you are
Upwork
- Publish a job that you are looking for experts from a niche for an interview
- Interview prospects
- Select a prospect and do an in-depth interview (video meeting), etc.
- You should consider paying the hourly rate for the duration of the in-depth interview
Blogs
- Search for "the biggest problem in XYZ industry"
- Select a blog based on personal impression
- Contact the author and ask for an interview
Twitter
- Find influencers in your niche
- Analyse followers of influencers: Which followers are in your niche
- Contact the influencer and ask for an interview
- Contact followers and ask for an interview
Personal network
- Even though that appears to be the simplest way, I don't recommend it because due to the risk that an opinion is biased by the relationship.