I launched Prompt Helix on February 13th 2026. It's a Chrome extension that lets you ask AI questions about any webpage without copy-pasting context in. BYOK, multi-provider, free tier.
Six weeks later here's the honest picture.
The numbers
52 installs from Chrome Store organic search. £0 revenue. 0 ratings. The Chrome Store metric says 0 weekly active users which I'm told is a threshold thing not a literal zero.
What I got wrong early
My free tier was too generous. OpenAI and Claude completely free with no caps means there's no reason to upgrade. I'm fixing this this week by introducing daily query limits on free so genuine daily users hit a natural wall and have a reason to pay. The goal is the goldilocks zone where casual users never notice the limit but power users do.
What I got right
Shipping early. The extension has been live for 6 weeks and I've been promoting consistently since week 3. Reddit has been the main channel — karma building has been the real work, not the posts themselves. Went from 25 karma to 59 in two days by genuinely engaging in communities I actually care about.
What's next
Daily query limits going live this week. Chrome Store description updated with stronger copy. Two new dev.to posts published. Working toward first paying user before end of April.
The £120k personal target by June 2027 is real and non-negotiable. Every week without a paying user is a week the compounding clock isn't running. I know that.
Happy to hear from anyone who's been through the free-to-paid conversion problem with a Chrome extension specifically.