8 Reasons Why Social Media is Important for Startups!

A recent study revealed that over 90% of marketing professionals affirmed the benefits of social media marketing and 80% of them claimed that it helped them to achieve increased inbound website traffic.

If you are still wondering how you can promote your startup with social media marketing tools, read on to learn more about the benefits of social media marketing:

1. Helps to Increases Website Traffic

Social media marketing has the potential to bring more visitors to your websites. Surveys of startups found that 72% of respondents said that social media platforms have helped increase their website traffic.

Bringing in more users to your website, you can make them more aware of your products and services. And it goes without saying, it brings more business

2. Direct communication

Digital startups and SMEs can use social media marketing strategies to connect with their customers in the most efficient way. Facebook And Twitter This will allow you to quickly connect with your target customers and solve their problems. All customer questions can be easily answered on the dot.

3. Improves SEO

To spark interest from potential customers, you can share your content through social media platforms. These users will visit your site and share your content on their domains. These social signals are taken into consideration by search engines such as Google and Bing when ranking websites in their search results.

4. Build Brand Image

Instagram and YouTube allow you to share photos and videos of your products on these platforms to generate a response from customers. You can reach customers from all over the world by sharing a positive review about your product on these platforms.

This will help you build your customer base and expand your reach beyond your local area. Social media platforms make it possible to do all this without investing a lot of capital.

5. Build Customer Trust and Loyalty

A recent survey revealed that customers who follow your brand on social media networks remain loyal and also likely to share them. Further, they help to attract new customers and bring in more business. A recent survey revealed that customers who follow your brand on social media networks remain loyal and also likely to share them. Further, they help to attract new customers and bring in more business.

Freshmenu, an interactive food website promote contests, quizzes and offer coupons on social media platforms to uptick their sales and attract customers.

6. Enhances Target Market Knowledge

In order to make your mark in this competitive market, it is extremely important to ‘know your customers’. Social media marketing helps to foster target market knowledge by analyzing data of customers like educational qualification, age bracket, economic status and much more. It helps you build a strong database of customers.

7. Low traffic cost

Usually, startups have limited resources and need to spend every dollar wisely. While advertising on TV or billboards can be expensive, you don’t have to invest much in building social media presence and engaging with the customers. When choosing organic growth, you won’t spend anything at all.

8. Helps to Connect with Other Businesses

Social media marketing tools offer many benefits beyond reaching potential customers. They also allow you to network with other businesses. You can use LinkedIn to network with professionals from different industries and genres.

The time and effort that you give to promoting your startup on social media are worth it in all respects. Want us to manage your social media? book a free call here!