I recently started working with a marketer from google on my livestreaming saas. She's been working at google for about a decade. She gave me 8 SEO tips which I wrote about. Here are her tips:
Here's the full article on medium with more details:
https://medium.com/@toshvelaga/seo-tips-for-engineers-from-a-marketer-at-google-7fb1e0160bb9
Hope this helps :)