#product-feedback-request
Hi all,
I developed a résumé builder app with advice sections to help people find work. I worked as a recruitment consultant for 3 years before completing my MSc Computer Science and wanted to share my knowledge.
I've been struggling to get the iOS app up the rankings. Retention seems to be a lot lower than for the Android version (which is older and has 79,000 downloads and 17,000 MAU). I'd be interested in any feedback as to how I can improve retention or the App Store listing! :-)
iOS:
https://itunes.apple.com/us/app/cv-engineer-resume-builder/id1445323895?mt=8
Android:
https://play.google.com/store/apps/details?id=sampson.cvbuilder&hl=en_US
I'm always interested in business focussing on resumes and jobs searching. There was another topic today as well with a similar product. Actually, there seems to be a product focusing on resume building every week.
Why? Maybe because it is a simple project for new developers to create? Like a first to-do app?
Some feedback
For the app itself.
@blindvalet, I agree. If it works well, your users are gonna get jobs and not need your app anymore. Same as dating sites.
@meesterfox, regarding your first sentence. How so? What is the niche? There are literary 100 similar apps. Agree with your second advice.
All the best~
This one was also posted today.
https://www.indiehackers.com/product/resume-maker/-LZ3WXB7eWZcrh_X_Z13
Thanks for such detailed feedback, much appreciated! I'll work through this over the next couple of days. I believe a lot of people build apps in this space because they think it's easy (this is also why there are a lot of recruitment tech startups) - the reason I built one is because I saw how useless most of them are when working as a recruiter.
I haven't tried out the app, but my first instinct is that building a CV is not an activity I would want to do on a mobile device. For me it is definitely a task to do on a computer (web app or desktop app). I am 46 years old, so maybe it is an old school view and I am not your target market, but that is my 2 cents.
Also, I think the nature of your application will lead to low retention. If it works well, your users are gonna get jobs and not need your app anymore. So, I think you'll have to dig deeper in the analytics to determine if they are stopping midway through the process, or if they are using the full functionality and then just dropping off naturally when they don't need it anymore.
Thanks for the feedback! Yeah I'd always make a resume on desktop myself, but the app is typically used by people who don't have access to one e.g. they're travelling or don't own a desktop.
Agree re. retention getting worse as the app gets better, it's an annoying cycle but every resume app will have it. I need to install a better analytics solution to dig deeper.
Do you have any analytics in the iOS app? When do people stop using your app? What about a support chat to find out more information from the users? ( Sorry for the question, but I have Android )
Can I ask you what's the % of people buying on Android? I've struggled to monetise Android apps
Thanks for the feedback and suggestions! :-) I have some basic Firebase analytics but I should implement a better solution so I can track when people stop using it.
About 1.2% of users pay on the Android version, more on the iOS version (although sample size is small there). Apparently 1-2% is standard for mobile apps.
Mixpanel is great for analytics.
1% is good if you have a recurring service. For one time I think it is small. If you want to discuss more about apps let me know your Skype.
I loved the idea and those numbers are good!
But sorry I stopped downloading apps, websites are more than enough, especially with PWAs. Very few apps need native functionalities imo.
native UI is better but it's at least 10x harder for people to download an app versus clicking a link :)
I also liked you have been in the industry, you seem like a perfect fit.
Thanks for the feedback, it will be interesting to see how PWAs vs native apps plays out over the next couple of years
This comment was deleted 7 years ago
Thanks for the feedback! Looking into a desktop app atm. People typically use mobile apps to make a resume when they don't have access to their laptop/desktop e.g. if they quickly have to put one together while travelling.