#SuperBowlLIII is coming up and big brands are spending big $$$$ on ads. I bet they would have better ROI if they advertised with @Twitch streamers.
I must say i agree. However, SuperBowl ads are still a showcase of the creative industry. It's still an advertisers masturbation goal. So, even though brands might spend a lot of money there (which they do) they are sure that most of those brands will be seen, re watched, analyzed and, for years to come (from a specific industry at least) will keep being checked